Soul Of America, called “SoulOfAmerica” for Internet purposes, pioneered black travel media on the web in 1997 under different name. We renamed to SoulOfAmerica in 1998. Though some of our team has changed over the years, we still draw inspiration from the many brave and creative African-Americans who invented or still play a huge role developing Gospel, Blues, Jazz, Soul Music, Reggae, Hip-Hop, Zydeco, Soul Food, Creole Food, Barbecue, works of art, places of worship, historic sites, festivals, cultural sites, colleges and many other black treasures.
When we started as an online hobby, general travel media only listed a handful of black heritage sites in New York City, Washington and Atlanta. One famous general market travel guide even advised people not to visit the South Side of Chicago. That challenged us to prove them wrong and enlighten everyone about the world of black travel. Inspired by our lead, other travel media now include African-American sites, but not as comprehensively as us.
Though African-American travelers are our primary audience, SoulOfAmerica attracts visitors of all stripes and geographies who want to broaden their travel perspective by exploring editorial, listings, photos, video and shared stories on cultural treasures with all the appreciation, and in some cases, reverence our culture deserves. In that sense, visiting SoulOfAmerica website to virtually explore African-American and Afro-Caribbean culture is similar to visiting Chinatown to sample Chinese-American culture or Little Italy to explore Italian-American culture.
We upgrade and update our web content, social media and mobile-friendliness for visitor convenience. Whether here for a quick visit or long dive into SoulOfAmerica, we promise that there are many insights and pleasant surprises to make your next trip more culturally engaging.